Higher and hire!
We are delighted to welcome Louis Fernandes to the Toggle Switch team.
Welcome, Louis! We are so pleased to have you on board as a TSC Partner.
Introducing Louis Fernandes
Louis has worked in:
- sales and marketing roles for over 30 years;
- technology and software sales for over 20; and
- revenue leadership roles for over 10.
He also holds a Post Graduate Diploma in Marketing and Strategy.
His experience is broad and deep, including tech titans like SAP, SAS and HPE, as well as scale-ups like Basware, HRS and Uberall.
Leading teams ranging from 35 – 120 strong, with responsibility for revenues from €20M to €100M, Louis has held both GM/MD and VP Sales EMEA roles, so he well understands the challenges faced by our clients, their leaders and their sales people.
Tuned in
Perfectly tuned to Toggle Switch’s business sales transformation ethos, Louis has always been passionate about enabling his teams to be the best versions of themselves. He enjoys supporting businesses and sales people via 1-2-1 and group training and coaching and likes facilitating and seeing success across all levels – individual, team, and business.
Louis is ready and keen to help our clients’ sales teams and people to develop and grow.
He’s also excited to introduce his contacts to Toggle Switch’s, and Objective Management Group’s, expert sales methodology to help transform their businesses. And we’re excited by the prospect of meeting and helping them.
Proven record
Louis already has a proven track record of transforming sales and go-to-market (GTM) strategies to drive sustainable, predictable, and profitable growth.
He has particular expertise in Software as a Service (SaaS) businesses, MarTech, FinTech, and Analytics.
He has also helped to scale organisations’ revenue via seed funding/Angel Investors, e.g. from Series B through Series C, optimized operational frameworks, and expanded high-growth businesses into new markets.
Companies’ major milestones that he’s supported include revenue increases of €30M+ within two years, average order value (AOV) improvements of over 60%, and customer satisfaction gains exemplified by a 76-point Net Promoter Score (NPS) rise.
For businesses looking to scale, Louis understands the participants, roles and processes.
Louis has so much to offer you, our clients. We can’t wait for you to meet him!